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The art of “cold calling” in a digital age

Loxo Blog

In today’s error of mass messaging via LinkedIn Recruiter, how do you get a potential candidate to open your message, much less respond to it? While recruiting is a number game, sometimes we’ve forgotten the balance between quantity and quality. Investing a little extra time to make your message stand out can help improve your response rate and/or the quality of the candidates who respond.

What have we found that works?

What do we make sure to avoid?

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