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ATS/CRM Recruitment

ATS/CRM recruitment is a method of managing and organizing the recruitment process using specialized software. ATS (Applicant Tracking System) software is used to automate the collection, sorting, and storage of resumes and other applicant data. CRM (Candidate Relationship Management) software, by contrast, helps users manage interactions with potential candidates, such as email campaigns, social media outreach, and scheduling interviews. Bullhorn ATS is one well-known example of an ATS system. 

While ATS and CRM software software can be very helpful in streamlining the recruitment process, there are some potential drawbacks to consider, including:

Limited candidate pool:

Some highly-qualified candidates may be overlooked or eliminated by the automated screening process of an ATS, leading to a reduced, less diverse candidate pool.


ATS/CRM software can be expensive, especially for small businesses or organizations with limited budgets.


Some ATS/CRM software can be complex and time-consuming to set up and manage, requiring specialized knowledge or training.

System glitches:

Technical glitches can occur with this type of software. For example, resumes may not upload correctly, or the software could malfunction, which can cause delays in the recruitment process.

Over-reliance on technology:

Over-reliance on ATS/CRM software can lead to a dehumanization of the recruitment process, as well as a lack of personal touch with candidates.

It’s important to consider your specific needs when looking for the best recruiting CRM or ATS system. Think about some of the difficulties you might face with different types of software. Look for something that is well-suited to meet the needs of your organization. By doing so, you can avoid much of the hassle that is typically associated with recruitment. 

Loxo is the only company to provide an enterprise-grade ATS/CRM solution that can manage all aspects of recruiting. Trusted by over 13,000 recruiting organizations, Loxo allows users to simplify workflows, cut costs, and radically improve performance by combining all of this into a single AI-powered talent intelligence platform. In this way, Loxo helps to minimize some of the downsides that users face with siloed ATS/CRM systems.


So what is the difference between an ATS and CRM? Basically, an ATS system, or applicant tracking system, organizes information about job seekers and makes it searchable for recruiters. As the term implies, ATS software tracks candidates through the hiring process. CRM is the structured process that defines the overall candidate experience of your company throughout the recruitment cycle. Understanding ATS vs CRM is crucial for those that work in recruiting. 

ATS + CRM software offer the following benefits to users:

Increased efficiency:

Being able to access both ATS and CRM features in one platform can save time and reduce the need to switch between multiple software tools.

Improved data management:

An all-in-one platform can provide a comprehensive view of candidate data, making it easier to track interactions and analyze candidate information.

Better collaboration:

Having a single platform for all recruitment activities can facilitate better collaboration between recruiters and hiring managers, reducing the risk of miscommunication or missed opportunities.

Enhanced candidate experience:

With a single, centralized platform for CRM and ATS software, users can provide a seamless and consistent candidate experience throughout the recruitment process, from initial application to final decision.

Greater affordability:

CRM + ATS systems may be more affordable than using separate ATS and CRM tools, especially for small businesses or organizations with limited budgets.

Better customer support:

With an all-in-one platform, customer support can be more focused and responsive, as there is a single point of contact for any technical issues or questions.

ATS and CRM In One

What is ATS and CRM? More specifically, what is the difference between ATS and CRM? As discussed previously, ATS allows for tracking in the hiring process, while CRM is more focused on managing interactions and building relationships with candidates. Both are required to ensure a successful recruiting process.

If you’re looking for recruiting CRM software or an applicant tracking system, it’s important to consider your required features. What is most critical to you in CRM or ATS software? Which features would be most helpful for your workflow? There are many different types of ATS CRM recruitment software, and so you should carefully explore your options to find what works for you. You might consider ATS and CRM in one software if you are looking for a centralized platform that combines the functionality of the two.

Apart from Loxo, no single vendor supplies all the product capabilities that recruiting organizations require. This means that they have to purchase, learn, and jump back and forth between a variety of applications from various vendors to perform their jobs. This results in the majority of recruiters not using or adopting multiple products and instead defaulting to only using job boards and LinkedIn. Loxo makes it possible for recruiters to centralize ATS and CRM so that they can more easily access what they need.

Best Recruitment CRM

When looking for the best recruitment CRM, you should consider the specific needs of your business. For example, if you’re a small business, you might look for the best recruitment CRM for small business. These tools are uniquely designed for small businesses. Likewise, if you’re working with a limited budget, you might consider implementing a free recruitment CRM system.

Recruit CRM pricing varies, depending on the specific features and capabilities that the software offers, as well as the size of the organization and its specific needs. Pricing is also dependent on whether you are looking to purchase a recruiting CRM vs ATS, or even an all-in-one platform. It can be helpful to browse recruit CRM reviews to get a better idea of how well the software has served other businesses. 

Generally speaking, the best recruitment CRM systems offer the following features:

Communication management:

Tools for managing and tracking communication with candidates are essential. These might include email templates, personalized messaging, and automated communication workflows.

Applicant tracking:

The best software helps users manage the entire candidate journey, from initial sourcing to onboarding.

Analytics and reporting:

Analytics and reporting capabilities help recruiters understand the effectiveness of their sourcing and communication strategies.

Easy access:

One of the most important features of a CRM system is easy access. Recruit CRM login should be a straightforward process. 

Candidate database:

A centralized database that stores all candidate information, such as resumes, contact details, notes, and job history. It should be easily searchable, with the ability to filter and sort candidates based on specific criteria. Loxo’s proprietary people search engine combines hundreds of data sources, including the entire social web, publicly available data sets, and premium data to give you verified contact information for over 500 million people. 

Best ATS Systems For Large Companies

The best ATS systems for large companies are designed to handle larger workflows. They typically include these features:


Large companies require an ATS system that is scalable and can handle a high volume of candidates. The software should be able to manage a large number of resumes, job postings, and candidate profiles without sacrificing performance or efficiency.


The best ATS systems for large companies are customizable and can meet the specific needs of the organization.

Advanced reporting and analytics:

ATS systems for large companies usually provide advanced reporting and analytics capabilities to help recruiters measure the effectiveness of their recruitment efforts.

By taking the time to find the applicant tracking system that’s right for your business, you can transform your workflow for the better. Weighing the benefits of a recruiting CRM vs ATS is a great way to determine the best platform for your business. If you need help with executive search, for instance, you might look into ATS systems—specifically, you might look for the best ATS for executive search.

As mentioned earlier, if you’re a small business, you should look for the best recruitment CRM for small business. These systems are typically designed with ease of use in mind and are a great option for those that are new to the CRM process. The best ATS and CRM for your business is that which is aligned with your specific needs and goals, whether you’re a small company, a large enterprise, or anything in between.

With Loxo, you can simplify workflows, cut costs, and radically improve performance by combining ATS, CRM, outbound recruitment, and data and sourcing tools into one AI-powered talent intelligence platform. By streamlining your workflow with Loxo, you can ensure a more successful recruitment process no matter when someone asks which crm/ats are you using?

Best CRM For Recruitment Agencies

Finding the best CRM for recruitment agencies is often easier said than done, but by doing your research and thoroughly exploring your options, you can find the recruitment agency software that’s right for you. To find the best CRM recruitment agency, you might consider browsing recruit CRM reviews. 

You can also try searching by recruit CRM pricing. For instance, if you’re on a limited budget, you might look for a free recruitment CRM. Similarly, if you want something that’s easy to access, you should focus your attention on software that offers simple recruit CRM login capabilities, or a recruit CRM API that allows for greater flexibility and customization. You should also look for something with a big database. Loxo provides access to the largest talent database in the marketplace, with over 1.2 billion profiles from 100+ sources.

At the end of the day, there are many factors to consider when choosing ATS/CRM software, and there is no one-size-fits-all solution that will work for every business. However, platforms like Loxo offer the flexibility to handle various needs related to the recruitment process, simplifying users’ workflows.


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