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Director/VP of Brand Partnerships, AdTech / MarTech
Los Angeles, CA
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One of our clients, a leading data measurement company is searching for both a VP of Brand Partnerships and a Director of Brand Partnerships.

 

 

VP of Brand Partnerships


SOME RESPONSIBILITIES INCLUDE:

  • Driving enterprise sale efforts to new advertisers across product categories
  • Engaging with media, marketing, and insight leaders at Fortune 500 brands and ad agencies
  • Working across teams to create a list of targeted prospect accounts and maintaining a strong pipeline of proposal and meeting activity
  • Utilizing CRM software and tracking progress against sales outreach goals, financial targets, and deal activity
  • Meeting quarterly revenue sales targets and booking
  • Working with teams to ensure accurate scope of proposals and maximize client value
  • Working alongside marketing team to create and refine sales collateral such as presentations and marketing materials
  • Attending industry conferences and networking events to generate new sales leads

 

SOME REQUIREMENTS INCLUDE:

  • BA/BS
  • 7-10 years of sales experience in marketing, adtech, data/analytics and advertising research
  • Experience selling into media, marketing, and insight leaders in verticals such as Pharma, Insurance, Wireless, Food and Beverage, Retail, etc.
  • Revenue growth driving experience and experience bringing new products to market
  • The ability to build strong consultative relationships with clients
  • The ability to work with internal teams cross-functionally including marketing, product, analytics, and technology
  • Strong experience creating and commercializing new revenue models and growth platforms
  • An adaptive and collaborative style
  • Must be a self-starter


Director of Brand Partnerships



SOME RESPONSIBILITIES INCLUDE:

  • Driving the company's sales efforts to new advertiser clients across key product categories.
  • Engaging with marketing, media and insights leaders at Fortune 500 brands, and their ad agencies, to understand their needs and position the value of the company.
  • Working with leadership to develop a targeted list of prospect accounts, and maintain a solid pipeline of meeting and proposal activity.
  • Actively utilizing CRM software to track progress against sales outreach goals, deal activity, and performance against financial targets.
  • Meeting quarterly bookings and revenue sales targets.
  • Working closely with the Media Analytics and Client Service team to ensure that proposals are scoped appropriately, and that client value is maximized.
  • Working alongside their marketing team to develop and refine sales collateral, including presentations and marketing material.
  • Attending relevant industry conferences and networking events to evangelize the company in the marketplace and generate new sales leads.


SOME REQUIREMENTS INCLUDE:

  • 3-7 years of sales experience within the Adtech, marketing, data/analytics, and/or advertising research industries.
  • Experience selling into marketing, media, and/or insights leaders in one or more of the following verticals: Pharma, Insurance, Wireless, Financial Services, Food/Beverage, CPG, or Retail.
  • Extensive experience driving revenue growth by identifying and bringing new products and services to market.
  • Proven ability to drive new business and meet aggressive sales targets.
  • Demonstrated skill at building consultative relationships with clients in order be seen as a partner, and not a vendor.
  • Ability to easily navigate and comfortably work alongside cross-functional internal teams, including marketing, analytics, product, and technology.
  • Broad and deep experience developing and commercializing new growth platforms and revenue models.
  • Collaborative, adaptive style that enables effective leadership of people from diverse backgrounds and skill sets.
  • Comfortable working with ambiguity and driven by the excitement of building business from the ground up.


Job-1026945

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