Manager: Brand & Content Manager
The Opportunity:
This position is responsible for the development and implementation of customers, prospects and consumer marketing programs across the U.S markets to meet the agreed business objectives and sales targets.
What we are Looking for:
The ideal candidate is a highly collaborative leader and self-starter with strong branding and integrated marketing background. Feels comfortable in a fast-paced luxury Aesthetic and Medical organization, with a global presence is supported by a degree in business, marketing related discipline and further professional development in digital is a plus. Exemplary presentation and story-telling abilities; ability to craft clear, concise, and compelling results-oriented briefs, presentations and analysis tailored to the audience are definite assets. Additional experience includes:
· Develop and implement integrated marketing campaigns for through all marketing channels with full responsibility for the end-to-end multi-channel execution.
· Brief and develop creative, for traditional and digital media campaigns with in-house and external agency partners, ensuring accuracy, on time and within budget parameters.
· Lead the development of US based consumer content for brochures, advertising, Print Media, organic social media, DM and all additional consumer marketing collateral.
· Support the implementation of integrated advertising and consumer facing marketing programs working in conjunction with our trade marketing team and/or other joint marketing partners to support our trade communications.
· Work closely with General Management and commercial teams, participate in trading meetings providing recommendations to achieve goals and reporting out on marketing initiatives results.
· Responsibility for the implementation of dedicated events (e.g. sponsorships, partnerships, webinars, trade shows, etc)
· Work with our PR agency to execute our PR plans including reviewing press releases, media activities and story angles.
· Work closely with global LPG® Group team to infuse the US consumers POV in brand and messaging.
· Provide product updates to the US teams inclusive of customer and sales tools materials.
· Responsible for ensuring that the brand guidelines are maintained and adhered to at all times for all programs.
· Monitor, analyze and report on results, overall campaign success, key issues and recommendations on next steps to achieve the KPI”s and targets.
Team building:
· Set an inspiring vision and align the team behind challenging targets while creating a passion for winning.
· Create a culture of excellence in execution that recognizes and rewards high performance.
· Develop mentor and coach team members to ensure effectiveness and quality of delivery. Prepare and deliver performance reviews for direct report.
Required:
· Passion for the Medical and Aesthetic industry and luxury segment
· 5 years’ experience working within a marketing organization and/or advertising agency background.
· Bachelor`s Degree in marketing/business, communications, or similar.
· Ability to grasp new topics quickly and communicate professionally with stakeholder & senior leadership.
· Strong organizational, written, and verbal communication skills.
· Ability to manage time and prioritize work autonomously.
· Self-starter approach to work, with an eagerness to take responsibility and consistently exceed objectives.
· Positive attitude, professional demeanor and adaptable to a changing environment.
· Ability to provide and execute creative solutions to challenges.
Job Type: Full-time
Location: Fort Lauderdale Area, FL (Required)
Work authorization: United States (Required)
Benefits offered:
· Paid time off
· Paid US Federal Holidays
· Paid Sick Days
· Health insurance Program
· Dental insurance Program
· Vision insurance Program
· Short Term Disability Insurance
· Long Term Disability Insurance
· Life Insurance
· 401K
The Opportunity:
This position is responsible for the development and implementation of customers, prospects and consumer marketing programs across the U.S markets to meet the agreed business objectives and sales targets.
What we are Looking for:
The ideal candidate is a highly collaborative leader and self-starter with strong branding and integrated marketing background. Feels comfortable in a fast-paced luxury Aesthetic and Medical organization, with a global presence is supported by a degree in business, marketing related discipline and further professional development in digital is a plus. Exemplary presentation and story-telling abilities; ability to craft clear, concise, and compelling results-oriented briefs, presentations and analysis tailored to the audience are definite assets. Additional experience includes:
· Develop and implement integrated marketing campaigns for through all marketing channels with full responsibility for the end-to-end multi-channel execution.
· Brief and develop creative, for traditional and digital media campaigns with in-house and external agency partners, ensuring accuracy, on time and within budget parameters.
· Lead the development of US based consumer content for brochures, advertising, Print Media, organic social media, DM and all additional consumer marketing collateral.
· Support the implementation of integrated advertising and consumer facing marketing programs working in conjunction with our trade marketing team and/or other joint marketing partners to support our trade communications.
· Work closely with General Management and commercial teams, participate in trading meetings providing recommendations to achieve goals and reporting out on marketing initiatives results.
· Responsibility for the implementation of dedicated events (e.g. sponsorships, partnerships, webinars, trade shows, etc)
· Work with our PR agency to execute our PR plans including reviewing press releases, media activities and story angles.
· Work closely with global LPG® Group team to infuse the US consumers POV in brand and messaging.
· Provide product updates to the US teams inclusive of customer and sales tools materials.
· Responsible for ensuring that the brand guidelines are maintained and adhered to at all times for all programs.
· Monitor, analyze and report on results, overall campaign success, key issues and recommendations on next steps to achieve the KPI”s and targets.
Team building:
· Set an inspiring vision and align the team behind challenging targets while creating a passion for winning.
· Create a culture of excellence in execution that recognizes and rewards high performance.
· Develop mentor and coach team members to ensure effectiveness and quality of delivery. Prepare and deliver performance reviews for direct report.
Required:
· Passion for the Medical and Aesthetic industry and luxury segment
· 5 years’ experience working within a marketing organization and/or advertising agency background.
· Bachelor`s Degree in marketing/business, communications, or similar.
· Ability to grasp new topics quickly and communicate professionally with stakeholder & senior leadership.
· Strong organizational, written, and verbal communication skills.
· Ability to manage time and prioritize work autonomously.
· Self-starter approach to work, with an eagerness to take responsibility and consistently exceed objectives.
· Positive attitude, professional demeanor and adaptable to a changing environment.
· Ability to provide and execute creative solutions to challenges.
Job Type: Full-time
Location: Fort Lauderdale Area, FL (Required)
Work authorization: United States (Required)
Benefits offered:
· Paid time off
· Paid US Federal Holidays
· Paid Sick Days
· Health insurance Program
· Dental insurance Program
· Vision insurance Program
· Short Term Disability Insurance
· Long Term Disability Insurance
· Life Insurance
· 401K
